From Handbook on Coaching by Frederick Hudson

New rules and rationale for coaching

“The cyclical rule, which better describes our lives today than the linear rule. We each live a chapter, then renew ourselves and move on to the next; we cycle through the chapters, followed by transitions. Coaches teach clients to manage change; they teach the art of cycling through, of practicing self-renewal.

“The continuous change rule, which will not let us rest. We can no longer expect to arrive at a steady state, a time when our lives become crystallized and predictable. Coaches show clients how to manage ongoing change and not be afraid or defeated by it.

“The inside-out rule, which says that, to stay on course, we must rely most deeply on our own inner beliefs. Coaches teach clients to be on-purpose people who shape their own actions in a rapidly changing world with the strength of their positive thoughts about how they want to be in the world.

“The learning-is-for-everyone rule, which says that learning is our primary activity, no matter how young or old we are. Coaches help adults acquire skills, change professions, and do well in a social milieu that often appears as blurry chaos.

Inner and Outer Work

“Inner work has to do with resilience, beliefs, values, self-esteem, courage, purpose, centering. Transformation of set limits and assumptions is the gift of inner work. (Inner coaching is often called spiritual coaching.) Outer work has to do with reaching goals, performing well, choosing the right actions, and executing those actions effectively. (Outer coaching is often called performance coaching.) Neither inner nor outer work is better than the other. They need each other for the long haul of life.”

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